Marketing

CMO

Tel Aviv
Work Type: Full Time

Job Description

As the CMO you will lead the marketing department and oversee the marketing activities. You will also be responsible for the marketing strategy and its execution by the marketing team.

Sensibo is a B2C consumer brand with a green agenda of reducing carbon footprint by making indoor climate smart. The marketing department is responsible for the critical function of building the brand and managing high advertising budgets across different social platforms, acquiring new customers through our ecommerce store and other web properties.

Responsibilities

  • Manage the marketing department and all marketing activities

  • Be part of the senior management team

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department

  • Set, monitor and report on department KPIs

  • Design branding, positioning and pricing strategies

  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

  • Identify opportunities to reach new market segments and expand market share

  • Set a hiring strategy and its execution

  • Monitor competition (acquisitions, pricing changes and new products and features)

  • Coordinate sales and marketing efforts to boost brand awareness

  • Participate in the quarterly and annual planning of company objectives


Requirements

  • Work experience as a Head of Marketing, VP Marketing or CMO

  • Experience in B2C and ecommerce

  • Experience with handling big budget digital performance marketing campaigns

  • Solid knowledge of digital ad platforms (facebook, google, tiktok, etc.)

  • Great leadership and management skills

  • Analytical, motivated, team player

  • Advantage: BSc or MSc in Marketing or business related field

Working at Sensibo

We are a dedicated team working together towards solving a big challenge, developing our skills and fulfilling ourselves. 


Sensibo is a fast-growing startup with a unique vision. We are building a first-class indoor climate and air quality consumer brand with international reach. We are launching new products and services in indoor air quality and climate control. We strive to make a real impact by supporting the green transition and zero carbon vision, by enabling customers to save energy, increase their comfort and improve their health.


Join us to make a real impact on the lives of millions around the world, and have fun while doing it.




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