As the Web Marketing Manager you will be responsible for designing/building new landing pages, copywriting , running email marketing campaigns and A/B testing .
The role requires a creative and energetic product minded individual who can collaborate with product and marketing teams to launch new products online, improve existing content and landing pages. Additionally you will be tasked with writing microcopy and cohesive paragraphs to translate new product features into compelling web content.
About you: You have experience in designing landing pages that convert visitors into customers. You can build digital assets (banners, hero images, product images) using Adobe Illustrator/Photoshop and are comfortable building out your landing pages with a drag & drop website builder. You have a way with words and can explain new product features and benefits with cohesive and simple English. You have experience in running A/B tests to improve overall website conversions and KPI’s
Responsibilities
- Responsible for designing & building website landing pages
- Generating the brand storytelling: creative and text content
- Translate USP's, features and brand story into easy to understand content
- Packaging POS material, Blogs, Social content, Infographics, Email Campaigns, etc.
- Collaborating with content writers, video editors and designers to produce content
- Create marketing content for the sales team, including in-store material, brochures etc.
- Manage the e-commerce website to achieve the best conversion optimization using A/B tests
- Run media campaigns, respond to journalists and present the image of the company to the press
Requirements
- High-level English writing proficiency required (mother tongue or equivalent)
- Experience 3+ years in website B2C marketing communication
- Solid knowledge of Photoshop or Illustrator (not designer level)
- Advantage - experience in e-commerce brands
- Great communication & people skills, verbally and in writing
- Understanding of social media & tech
- Analytical understanding of marketing funnels
- BA or BSc degree
Working at Sensibo
We are a dedicated team working together towards solving a big challenge, developing our skills and fulfilling ourselves.
Sensibo is a fast-growing startup with a unique vision. We are building a first-class indoor climate and air quality consumer brand with international reach. We are launching new products and services in indoor air quality and climate control. We strive to make a real impact by supporting the green transition and zero carbon vision, by enabling customers to save energy, increase their comfort and improve their health.
Join us to make a real impact on the lives of millions around the world, and have fun while doing it.